Saari Shop ___________________________ 
Gariahat, the busy shopping mall of South Calcutta is the most frequented place during the Pujas. For almost forty years Trader’s Assembly, the well-known saari shop, at the juncture of Rashbehari Avenue and Gariahat road has been catering to

women.Tapan Saha, the manager of Trader’s Assembly predicts, “ This year, saaries designed with fabric paint should be the new craze but itwill not have any impact on the ever favourite market of pure silk printed saaris. Durga Puja is the time we handle the majority of our business. Financially it is the best time of the year. This is Puja for us.”

Designer clothes ___________________________ 
Vesh, a boutique with a difference in just 6 years has created quite a sensation in the arena of new age fashion in Kolkata. A house of exclusive designer garments, Vesh specializes in garments for both men and women. An exclusive range of Salwar Kameezes and printed sarees and Kurtas, all of excellent taste awaits the buyers. The puja specials this year are the dress materials designed with fabric paint along with dresses

Publishing house of popular puja magazines_______________
Puja Barshikis are special editions of popular magazines published during the Puja. The Bengalis, fond of literature flock to the shops to get these special editions. These editions are all time favourites among children too. Among all the Puja Barshikis, “Sondesh” holds a distinct place in the hearts of the people of Bengal. First published in the year 1913 by Upendra

Kishore RayChoudhury, suffered a setback after his demise. But in 1961, Satyajit Ray took up the work and the 1st issue of Puja Barshiki was published then. This is the 41st issue of Sondesh Puja Barshiki’s publication. Amitananda Das, the current publisher of Sondesh is the son of the late editor Nalini Das. He says, “Books are an integral part of Bengali psychology.Well-known writers and poets give out their best works during this

time of the year. 1/6th of the total yearly sale of books are through the sale of Puja Barshikis. Financially, Puja Barshikis are profitable and of course there is the literary value too. Puja for me is the meeting of the deadline and publishing the best works.”

A ten-year-old girl _______________________ 
Kamalika Sarkar, a ten-year-old girl (2001) is pretty excited that the pujas are coming. " Puja means a lot of fun. We'll be pandal hopping all over Kolkata. Then there are also other kinds of fun as there will be a month long holiday. Reading comics and playing games with friends without being bothered are the best things".